I have been passionate about driving positive societal change, whether that involves connecting like-minded business to enable change or by giving a voice to those less fortune through my extensive work.
During the time that I have been active in the social entrepreneurship arena, which is from the year 2000, I have made it his mission to network with the region of Greater Birmingham movers and shakers, establishing connections that would quickly become friendships, as shared beliefs about Birmingham’s prodigious potential blossomed.
Forever mixing business with pleasure, I am known to use my contact base and friendships with my general disposition of being quiet, gentle and affable nature to help amplify support for local causes, pushing the envelope forward on social business issues – something that I always make time for.
Staying relevant
Over the years, I have evolved and adapted to remain relevant within the changing business landscape.
Projects and initiatives include:
- Multicultural Apprenticeship Awards (previously known as BAME Apprenticeship Awards)
- Multicultural Apprenticeship Alliance and the Apprenticeship Diversity and Social Mobility Forum
- Festival of Apprenticeships
- F5 Fostercare
- Nationwide Care Pharmacy
- Business Book Awards, co-founder and founding partner
I have been told that I have a recognisable status as an integral member of the local business community, my enthusiastic and open approach, and connections have been pivotal in my present status as being influential and therefore a frequent contributor on platforms such as The Business Influencer Magazine, Local Community Radio stations and TV.
A figurehead for the business community
Understanding business sentiments and the entrepreneurial mindsets and journey, I frequently judge awards and for seven years plus now, I have been part of the Great British Entrepreneur Awards, Signature Awards and Birmingham Awards.
I chair and host mastermind groups and private dinners bringing together business leaders as part of my Quantum Club, private dining by invitation only. The mastermind groups are branded under either our own brand Director2Director or in collaboration with the IOD (where I am a board member).
In addition, I often host high profile introductions amongst West Midlands’ movers and shakers. While some are for the benefit of my clients, or supporters of my events often the introductions that I make are for the greater benefit of business community as a whole.
A holistic approach to business
With a wealth of knowledge about the holistic management of self, I often am regarded as going the extra mile, running regular catchups with each leader at my team at Pathway Group and other associated businesses to provide guidance on a range of issues, should team members want to discuss them. Support in this way nurtures and creates an open, communicative, and supportive working environment that nourishes the team member that I care so deeply about and want to help to reach their personal goals and potential.
Safaraz’s vision for the future
With an unrivalled determination for working in partnership and strategic alliances, My ultimate aim is for local businesses to take advantage of the incredible growth opportunities that present themselves when you choose not to work in silos but to join up. I strongly live in the ethos of the win, win win.